Babies Tattooed with Logo's

Dietrich Wegner wanted to find a way to show how our brains are manipulated. Since we were young we have been overloaded with logo’s and commercials. We can say that it became part of our lives and part of our education. Our innocent little children's brains have literally been tattooed with information. We call it indoctrination. Wegner used the babies below to express his frustration about this. He tattooed their entire bodies with logo’s. That's exactly what companies figuratively do with our brains. Just like the previous baby with tattoos is it not about real babies or real tattoos (thank God!).

Do you agree with the opinion of the artist or do you think this is exaggerated?